Auto

Adieu Hindustan Ambassador. An unofficial (and animated) Google doodle

Ambassador local taxi with red beacon

The good ol’ Amby has finally shuddered to a halt. And here’s an unofficial Google doodle (albeit a little late) honking in honour of the grand old lady of Indian roads. In the hills, where I come from, the incline is steep and the load is heavy some Mark IIIs and IVs still ply – [Read more]

In rural MP they call the Wagon R ‘Bhata Gadi’. Here’s why

Cutting the CHai - Default featured image

It may not be the best looking car on the roads but the advertising campaign tried to brand it as ‘the blue eyed boy’. Now Maruti Suzuli’s brand manager will be heartbroken to know what they call the Wagon R in rural Madhya Pradesh. In the Chattarpur district of Madhya Pradesh, particularly the rural areas, [Read more]

Dilwale Dulhania Le Jayenge (in an Ambassador)

Cutting the CHai - Default featured image

Bollywood’s best loved love story Dilwale Dulhania Le Jayenge released in 1995. This advertisement for Hindustan Motors Ambassador car is from late 1998. The yellow mustard fields never fail to remind us of the Shahrukh Khan-Kajol super-duper hit.