advertising

Moon Moon Sen in Cinthol toilet powder ad from 1986

Moon Moon Sen Cinthol poweder ad

Moon Moon Sen, to me, is more of a model than an actress. I recall seeing her more in print than on the screen. In fact, I have watched very few of her films (well, there are very few watchable Moon Moon Sen films). According to the (sometimes no-so-reliable) Wikipedia entry on her, “she notably [Read more]

‘Be responsible. Don’t use a condom tonight!’ Parsis urged to make babies in a series of new ads

The Parsis are an incredible people, but their numbers of fast dwindling. To counter this alarming fall in population, the Parzor Foundation and Bombay Parsi Panchayat, with TISS, Mumbai and Federation of Zoroastrian Anjumans of India launched the ‘Jiyo Parsi’ campaign. While India’s population has more than tripled in last 60 years, the number of [Read more]

When the Government of India officially invited the world to come and kill our tigers for fun

There are fewer than 2,000 tigers in India and it is not only because of poachers or environmental factors. When the government of a country actually invites tourists from all over the world to come here and kill our tigers for fun – there is little hope for survival of the magnificent beast. It is [Read more]

Is this the worst condom ad in Indian advertising history?

Zaroor Condoms ads from 1999

Condom advertisements, I have seen many. But this 1999 advertisement for Zaroor Condoms is in a class of its own. “If you don’t want to be Baap look for Zaroor ka Chaap,” says Vrajesh Hirjee appearing as a rather incompetent condom salesman. A copy that can make any self-respecting copywriter kaap and make him/her want [Read more]

1957 Indian ad for Tampax tampons ‘especially for married women’

1957 Indian ad for Tampax tampons 'especially for married women'

Tampons don’t sell much in India. But as this advertisement indicates, that efforts to peddle the product to Indian women (apparently unsuccessfully) goes back to more than 55 years. Note that given the fears about tampon use and virginity, this advertisement is presented as a message to women, “especially those who are married.”

Ad from 1982: Pan Parag with Jalal Agha and Kalpana Iyer (and why I can’t ever forget Jalal’s name)

Ad from 1982: Pan Parag with Jalal Agha and Kalpana Iyer

It has happened to the best of quizzards and I was far from being anywhere close to the best. The year was 2000 and the place – a packed auditorium in the south Assam town of Silchar hosting one of North East India’s most prestigious quiz fests – The North Eastern Regional Inter-College Invitation Quiz [Read more]

Sunny Leone in Viiking XXX energy mix surrogate ad

Sunny Leone in Viiking XXX energy mix surrogate ad

Sunny Leone has successfully transited from mainstream pornography to mainstream Bollywood celebrityhood. With films and product endorsements, this Punjabi kudi has her face (well, more than that) plastered on walls (film posters), medical stores (Manforce condom ads) and now also at your neighbourhood panwallah’s. Sunny Leone is the brand ambassador for Viiking Ventures’ XXX brand [Read more]

Chamko – Fixes all spots

A topical in context of the ongoing IPL spot fixing brouhaha. This is from one of the most fondly remembered scenes from Sai Paranjpye’s very loveable 1981 comedy Chashme Buddoor. Watch in the video embedded below.

‘Who is Aamir Khan?’ asked an ad ahead of ‘Qayamat Se Qayamat Tak’ release

'Who is Aamir Khan?' asked an ad prior to 'Qayamat Se Qayamat Tak' release

Aamir Khan goes to great lengths to promote his films. This trend might have very well started 25 years ago when a teaser campaign prior to the announcement of Qayamat Se Qayamat Tak (1988) caught the interest of many. Qayamat se Qayamat Tak (QSQT) ran a teaser ad campaign to promote the film. It was [Read more]