hoardings

‘Who is Aamir Khan?’ asked an ad ahead of ‘Qayamat Se Qayamat Tak’ release

'Who is Aamir Khan?' asked an ad prior to 'Qayamat Se Qayamat Tak' release

Aamir Khan goes to great lengths to promote his films. This trend might have very well started 25 years ago when a teaser campaign prior to the announcement of Qayamat Se Qayamat Tak (1988) caught the interest of many. Qayamat se Qayamat Tak (QSQT) ran a teaser ad campaign to promote the film. It was [Read more]

Air India’s sarcastic Khajuraho kissing ad from the 1970s

A book and a cluster of temples have forever immortalised India has the ancient land of sex. I’ve been to Khajuraho twice and the temples are indeed amazing – even minus the erotic sculptures – and given that no worship happens in most of the temples, they are easily the most serene of the all [Read more]

The Amul girl isn’t 50, yet: Trivia, an awesome image and a movie

Utterly, butterly, ignoramus! I am a sucker for anniversaries. They give an opportunity to celebrate something that you want to and the occasion guarantees that readers notice (and also appreciate) your celebration. Was a bit surprised to find that the Indian media was marking the 50th anniversary of the Amul moppet, whereas her golden jubilee [Read more]

Bhupen Hazarika (1926-2011). North-East India loses a star

The legendary Bhupen Hazarika died of multiple organ failure in a Bombay hospital today. He was one of the few stars of North East India that the rest of the country widely accepted and applauded. For someone from that part of the country his departure hurts a little more. This Star Cement advertising hoarding photographed [Read more]