It has to be amongst the oldest and the most popular depilatory cream in the country. In school we threatened fellow (male) students with application of Anne French on their manes. A few had also experimented with the product on their upper lips before graduating to the razor. It has been around for a long long time as this ad shows. This is from Desh (the Bengali literary magazine) dated November 13, 1965.
[Click on images for a bigger view]
Here’s another modern ad for the same product, exemplifying the results, if we had actually carried out our empty threats.
Follow this link for a brief history of the product complete with more vintage advertising.
The issue of Desh was contributed by Dwaipayan.
PS: This is my newly acquired scanner at work. More will follow.